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Understanding the Customer Journey
Valerie Nussenblatt Valerie Nussenblatt

Understanding the Customer Journey

I’m usually the grIP data expert.  But today, I’m diverging to discuss something my team has been focusing on lately: mapping the customer journey.

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Reaction to Failure is the Better Measuring Stick
Valerie Nussenblatt Valerie Nussenblatt

Reaction to Failure is the Better Measuring Stick

The right decision in the aftermath of failure is a better measuring stick for an organization undergoing cultural change  rather than what happens in the wake of success. The reaction to failure gives better insight into organizational character.

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